US Online Ad Spending Continues Rapid Growth
I can’t believe that I’ve not posted a thing that I learned at Webmaster World in Vegas two weeks ago, but bottom line: search marketing and search advertising as well as online viral, word of mouth marketing are hot and garnering a bigger and bigger piece of the US business marketing dollar pie. For example, this eMarketer report summarizes a consensus among analysts that internet advertising spending is continuing growth at a 30-40% year over year pace.
FYI, in addition to ComBridges internet marketing services, I’m working on a workshop and e-book to help smaller businesses get a handle of the effective use of these marketing channels. More on that soon.