Search is a 2-Way Street: “Google Base” Breaks Posting Barrier

I know it’s starting to look like I’m a bit obsessed with Google. Maybe so. But, I also think that I know a true innovator when I see one. This time I salute Google for creating a new kind of interactivity via Google Base. This new service enables anyone (meaning folks without the slightest technical ability) to publish content, from recipes to want ads, you name it, for free. And, of course, because they are Google, they are making all of this new, easy-to-post content searchable, or as they describe it, Google Base is “a place where you can add all types of information that we’ll host and make searchable online.” Thus, now, anyone anywhere can add content to the global information database without needing to know how to post to a blog or how to build a web page. With user-friendly categories and more users, this new “channel” could become quite powerful. As this analysis agrees, look out Craig’s List, Amazon and EBay… Stay tuned…