I’m feeling vulnerable as I step into owning my history as a media innovator. Can it really be 50 years?! In doing this week’s Video Mojo, I discovered that “Connecting People Who Care” is more than just words for me. It’s a thread that somehow flows through all of my work. The meaning of this phrase […]
I’m guessing that you want to work smarter, not harder. That’s why I ask: What does it take to put a solid foundation under your content marketing? If you’re someone who hates manipulative selling in marketing as much as I do, then I’ll also ask: Can online marketing really be done with authenticity and humanity? And, because […]
Sadly, the meaning of storytelling has become clouded by the fact that it has become a “marketing buzzword du jour.” AND, as my expert guest Michael Kass says, “Story is real!“ Story is so real in fact that, if you listen to yourself carefully, you might find that there’s a story in you that WANTS to be […]
Blessings on your Holidays and wishing you vibrant good health, chuckles of happiness and easeful prosperity in the New Year. Setting yourself up to achieve your 2020 goals sounds simple… and it is! But, doing what you want to do does require taking some simple action steps. And, you have to take them! ???? Some essential elements […]
What?!? You turned your video blog into a podcast? Yes, I did! ???? If you want to know how and why I did this, please watch this video: What I did is: To get started, I stripped the audio off of a few of my video blog episodes, successfully put the Anchor.fm online app to work, and […]
Fact: Websites are totally over-rated as marketing tools. Websites aren’t even an “online presence” anymore. If you’re living in the past and think all you need is a website in order to be “present” online, then this video is for you: Online marketing or digital marketing is constantly changing, especially if you are interested in (or […]
A video blog post about the power of getting your message OUT. We all want more people to see, hear and appreciate what we offer, right?
In today’s online, social media environment, trust matters more than ever before. Here’s why.
For me, Video Blogging is more about the power of a “creative practice,” rather than a profit-driven marketing strategy. Yes, “by day,” I am a marketing strategist, but more importantly, I’m also an explorer and adventurer who loves (OK, THRIVES!) by discovering new dimensions of the “online video spaces.” In other words, I like to […]
Where’s the meaning and the magic behind video blogging? Are you wondering if a video blogging practice can make a meaningful difference in the world, in your life, and/or in your business? When I took on the challenge of doing video blogging for ten consecutive weeks, things changed in unexpected ways and the “ripples” of […]
This PDF has Jon Leland's recommendations for his six favorite digital marketing apps in one easy-to-read, one-page reference doc. Get yours now.