About JonLeland
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Entries by JonLeland
Facebook Live Social Video: I Gave It a Try. Here’s What Happened.
/in Authenticity, Content Marketing, Facebook, Online Video, Social Media Marketing, Tools I Use/by JonLelandIT ALL STARTED ON INAUGURATION DAY… I traveled from San Francisco to Washington, D.C. to protest during Trump’s inauguration and to be part of the Women’s March on Washington. I did a number of Facebook Live webcasts and the response blew my mind. One of the videos in that series (the second one below) has […]
Six Key Strategic Priorities for Better Online Marketing in 2017
/in Content Marketing, Internet Marketing, Marketing Strategy, Online Video, Social Media Marketing, YouTube/by JonLelandIt’s a New Year, and the online marketing landscape is ever-changing. So I took to the video “airwaves” to share what I think are the six most important areas where your efforts online can bear meaningful “fruit.” Watch now: I am putting the full text of this video below for your convenience. If you’re interested in considering […]
Think Websites Are An Expensive Pain? Now There’s Small Business Relief via Squarespace
/in Online Software, Small Business, Squarespace, Web Design, YouTube/by JonLeland“Simpler is Better.” Website Design Can Be More Fun & Efficient When You Go Beyond the Complexity of WordPress and other platforms. While my team and I still design and develop larger WordPress websites, I have found the Squarespace platform to be a faster, more fun and more client-empowering way to help small businesses create elegant, totally […]
Social Media Strategy: So Much More than Tips & Tactics
/in Authenticity, Blogging, Internet Marketing, Marketing Strategy, Social Media Marketing/by JonLelandHave you been seduced by promises of “get rich quick” formulas? If so, you are not alone. However, the truth of long term success is more of a “road less traveled.” I wish I was here with a quick fix, but I’m not. My experiences as a social media strategist and web marketing mentor tell […]
Finding Flow, A Higher Purpose & The REAL Bottom Line
/in Authenticity, Internet Marketing, Marketing Strategy/by JonLelandThere’s more to New Marketing than the traditional bottom line. When I speak and lead workshops, I use terms like “New Marketing” and “Humanistic Marketing” to differentiate what is truly alive online from what is all too often useless noise. In my view, the “Alive Web” is empowered by the people power. I experience this humanity as […]
Social Media Video Marketing: An Experiential Breakthrough
/in Authenticity, Internet Marketing, Online Video, Small Business, YouTube/by JonLelandThe absolute highlight of my live Playshop, “The New Rules of Business & Social Media Success,” presented last Monday with my coach and colleague, Andrea J. Lee, were interactive, smartphone-enabled exercises that I called “Video Play Experiences.” These interactive exercises—illustrated by the photos in this post—opened up a whole new avenue for me to empower people to make […]
Bringing Business Inspiration & Marketing Motivation to Mill Valley
/in Authenticity, Blogging, Content Marketing, Internet Marketing, Small Business, Social Media Marketing/by JonLelandEvery small business person that I know sings a similar song: “I’m overwhelmed!” Furthermore, for most of us, whether you are an entrepreneur or founder of a small business, the “rules” seem to keep changing. These days, there’s more to having your own business than just figuring out how to make money. For example, motivation […]
Squarespace Website Quick-Start Webinar: Free. Next Thursday.
/in Online Software, Productivity, Squarespace, Tools I Use, Web Design/by JonLelandIf you’ve been challenged getting a website done or you think they’re too expensive, I have some good news for you. Next Thursday, December 17th at 10am PT / 1pm ET, I will present short 15-minute webinar on why I’m preferring Squarespace websites for small businesses. During this presentation, I will concisely share my knowledge and insights […]
What Pooping Unicorns Won’t Tell You About Video Marketing
/in Authenticity, Content Marketing, Internet Marketing, Marketing Strategy, Online Video, YouTube/by JonLelandFrom the exemplary pooping unicorns marketing video to the audio recording of Jon Leland’s talk on The Future of Digital Video & Social Media, this post is packed with important information.
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