It’s a New Year, and the online marketing landscape is ever-changing. So I took to the video “airwaves” to share what I think are the six most important areas where your efforts online can bear meaningful “fruit.” Watch now: I am putting the full text of this video below for your convenience. If you’re interested in considering […]
“Simpler is Better.” Website Design Can Be More Fun & Efficient When You Go Beyond the Complexity of WordPress and other platforms. While my team and I still design and develop larger WordPress websites, I have found the Squarespace platform to be a faster, more fun and more client-empowering way to help small businesses create elegant, totally […]
Have you been seduced by promises of “get rich quick” formulas? If so, you are not alone. However, the truth of long term success is more of a “road less traveled.” I wish I was here with a quick fix, but I’m not. My experiences as a social media strategist and web marketing mentor tell […]
There’s more to New Marketing than the traditional bottom line. When I speak and lead workshops, I use terms like “New Marketing” and “Humanistic Marketing” to differentiate what is truly alive online from what is all too often useless noise. In my view, the “Alive Web” is empowered by the people power. I experience this humanity as […]
The absolute highlight of my live Playshop, “The New Rules of Business & Social Media Success,” presented last Monday with my coach and colleague, Andrea J. Lee, were interactive, smartphone-enabled exercises that I called “Video Play Experiences.” These interactive exercises—illustrated by the photos in this post—opened up a whole new avenue for me to empower people to make […]
Every small business person that I know sings a similar song: “I’m overwhelmed!” Furthermore, for most of us, whether you are an entrepreneur or founder of a small business, the “rules” seem to keep changing. These days, there’s more to having your own business than just figuring out how to make money. For example, motivation […]
If you’ve been challenged getting a website done or you think they’re too expensive, I have some good news for you. Next Thursday, December 17th at 10am PT / 1pm ET, I will present short 15-minute webinar on why I’m preferring Squarespace websites for small businesses. During this presentation, I will concisely share my knowledge and insights […]
From the exemplary pooping unicorns marketing video to the audio recording of Jon Leland’s talk on The Future of Digital Video & Social Media, this post is packed with important information.
YOU ARE INVITED TO A SPECIAL LIVE EVENT IN SAN FRANCISCO Some things really do “change everything.” Video is one of those things. Please join me Wednesday, October 28th at 6pm at San Francisco’s prestigious Commonwealth Club as I illuminate the game-changing mega-trends brought about by the digital video revolution. As many of you know, […]
When I first met George Taylor, I recognized him as an ideal client. He was open, honest, not afraid of technology and willing to learn. As a result, in a relatively short period of time, we used Squarespace to give George a fresh, modern, mobile-friendly new website that has already taken his business, as well as his web […]
