iPad Insights: Content Consumption vs Content Creation
My video comments on this Tuesdayโs New Media New Marketing report (see video below) on TheTVNews.tv seem to resonate with others, including this online video programโs host as well as a video producer that I met today at the Apple store. Bottom line: Appleโs elegant new device is ideal for media consumption. As to media creation? Not so much.
Hereโs the video report with one exception to this linked below. Do you agree?
One exception is the excellent tech cartoonist, Robb Cottingham, who explains how he created todayโs cartoon with an iPad and a special drawing tool. Good notes too on iPhone art apps. Read Cartooning on the iPad? Yep.
Good post, and Iโm not just saying that because of your superb taste in cartoons. (-:
I think the key distinction may lie in the difference between how Apple intends (or at least expects) the majority of its customers to use the device, and the potential a sizable minority (along with some helpful developers) sees for more.
Almost everything about the iPadโs design and marketing suggests Apple sees it as a media consumerโs device. Not that theyโre averse to media creators diving in (they had the creator of Brushes take part in the Jan. 27 product announcement), but we arenโt their bread and butter.
Still, theyโve built in enough latent capabilities that the development community can fill that gap. And I canโt wait to see the next thing some clever devil thinks up.
Great to hear from you, Robb.
Iโm wondering if you have checked out Inspire? Itโs an iPhone painting app that has gotten some pretty impressive reviews and is working on an iPad app. A future blog post coming soon hereโฆ
http://kiwipixel.com/Inspire/
Interesting-looking app, and itโs on my list to check out once itโs ported to the iPad.
Any idea how these guys (and Brushes) do the upsampling when it comes to exporting at high resolution? Does it look half-decent?